Case study · Live · padmalights.com · Ongoing
Padma Enterprises — 200+ products online
Family cast-aluminium lighting business. I run the full online operation: catalogue, marketing, export-facing product pages, and day-to-day updates. This is the only live client site on this portfolio — client builds stay labelled as demos until they go live.
Problem
Customers needed to browse the full range without calling first. Export buyers wanted specs and photos on demand — not PDFs over WhatsApp.
What I built
- 200+ product catalogue at padmalights.com
- Mobile-first browsing & category structure
- Marketing, SEO, and ongoing content updates
Results
- 9 years operating the business online
- Self-serve product discovery for domestic & export
- Real operator proof — not a one-off freelance mockup
My role
Marketing lead and online operator for Padma Enterprises since 2017. I handle website updates, product photography coordination, catalogue structure, and the campaigns that drive enquiries.
Why this matters for hire
Most designers show mockups. This is a live business I run — when something breaks on mobile or a product page is wrong, I fix it the same day. That same discipline goes into freelance and demo builds; Padma stays the only client site labelled live until other client builds ship for real.
Stack & process
HTML/CSS/JS storefront, AI-assisted iteration in Cursor for speed, manual QA on real phones before anything goes live. No launch-and-disappear — four years in technical support before this.